ALTEC LANSING VIDEO 

Sirk built on the success its “est. First” branding approach for Altec Lansing by extending the "Versus" series of videos. Debuting at the Consumer Electronics Show (CES) in Las Vegas, Sirk created eye-opening videos that pit Altec Lansing’s highly durable Bluetooth speakers against outrageous challenges. Sirk filmed the Jacket line of speakers being challenged by professional snowboarders/snowmobile riders in Jackson Hole, the New York Islanders, the best Demolition Derby drivers in the world, and explosive experts at Tripwire Operations Group.